Author guest posts aren’t always original content, they get recycled.
What?!! <--- This was my reaction.
This was news to me. I’ve been book blogging for a about a year and a 1/2 now and this is the first I’ve learned of this. Call me naïve but I thought authors/publishers/publicists would want fresh and original content in their author guest posts circulating the book blogging community. Apparently, that is not always the case.
This morning I found out that an author guest post I featured on my blog was used not only on another site, not 2 other sites, but FIVE other sites. The same exact guest post. Verbatim. (And that’s only what I’ve found. There could be more sites out there with the exact same post.) At first, I found just the one site and I instantly thought they stole my guest post! Then I noticed the date on the other site’s post and it’s dated 2 days before my post. So now it looks like I stole their guest post! Then I did a little searching on Google and found that the same exact post is on five different sites.
So I contacted the publicist, since that is who I was working with in regards to this promotion, and asked if the same guest post was being recycled. Here’s the response I got:
I send the same guest post to everyone.
At least the publicist was honest. (This was my first time working with this particular publicist and it will be my last.) The bigger question is: Does the author know this is happening? I’ve contacted the author via their website; I’m waiting on a response.
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ETA: I’ve heard back from the author and the author has offered to provide me with another guest post, one with original content. I have gladly taken the author up on the offer. The author also thanked me for bringing this situation to their attention. Kudos to the author for trying to make things right!
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I work hard on my blog and I do it for fun in my spare as a hobby. I don’t get paid or compensated for the work that goes into maintaining this blog. I, just like most of the other book bloggers out there, like to help promote authors and I do it for FREE. In return, I expect original content, not cookie-cutter guest posts. To send the same post out to 5 sites is pure laziness. It’s an insult not only to me but to the other bloggers as well who were given the same guest post.
Authors, publishers, publicists: You wouldn’t want me to provide cookie-cutter book reviews, would you? You wouldn’t want me to write the exact same thing for every book I read and review, right? Of course you wouldn’t. That would be boring and sheer laziness on my part. So please, don’t do that with guest posts. It’s insulting. If you’re out of fresh ideas for guest posts, ask me! I can give you some topic ideas. Or we can do an interview. But communicate with me. Just don’t try to pass off a used post to my readers.
What I’ve learned
I need to have a Review Policy in place, whether or not I’m accepting review requests. I took down my Review Policy because I’m currently not accepting review requests at this time. But Review Policies are not just for reviews; they let authors, publishers and publicists know whether or not you participate in guest posts, interviews, virtual book tours and giveaways. I’ll be working on my Review Policy and I will be stipulating that I will only accept guest posts with original content.
Book Bloggers: I want to know, has this ever happened to you? Do you mind if you get recycled content for author guest posts you feature on your blog?